When adidas Originals brought the Consortium line back last fall with the Tabula Rasa project, they started over with a clean slate. For the second drop of the adidas Consortium range they have invited nine partners to fill in the canvas. This time the partners were chosen from Olympic cities around the world, from Los Angeles to Stockholm, and they now together presents the new project Your Story.
As we are getting closer to the Olympics the partners were asked to create something inspired by their own memories from the past Olympics. You can read more about the inspiration of the different shoes below.
As adidas only invited nine partners into this project they are designing the tenth shoe by themselves to mark their 20th year of involvement in the Olympics. They have worked on the BC silhouette and have came up with a colorway that a lot of you adidas heads out there will love. This shoe will be available in the second drop.
It's a big variety of design in the Your Story package and we're sure that everyone can find something that they like. Drop one was released May 19th at Sneakersnstuff and Drop two will be available at June 16th.
adidas ZX 500
adidas Pro Shell
adidas Decade Hi
ZX 500 - Shaniqwa Jarvis
Personal memories are infused into the ZX 500 designed by photographer Shaniqwa Jarvis, who as a child was a swim team member training for the Junior Olympics.
Creative Director of Happy Socks, Viktor Tell, teams up with adidas Originals to create his own fun version of the Matchplay. From the outside the silhouette looks low key with its mostly white canvas upper, but it's the small glimpses of detail on the heel tab, ankle padding and inside the shoe that tell both the Olympic and Happy Socks stories.
Illustrator Stefan Glerum represents Amsterdam with his rendition of the Decade Hi for Consortium SS12 and his own tongue-in-cheek approach is evident. At first glance the exterior reveals a fairly subdued sneaker with a navy and white colour-way and a pop of red around the ankle collar. The upper is a combination of nylon and soft leather giving it added texture while the three crosses on the tongue are inspired by the Amsterdam city flag.
Perhaps one of boldest interpretations for Consortium SS12 and one with some serious attitude is the Pro Shell by Kara Messina, London designer and creative director of men's streetwear label Y'OH. There's a strong synergy with Messina and the Pro Shell model; each has carved their own place in streetwear history.
adidas Originals has created the tenth shoe of the collection to celebrate their 20th year of involvement with the Olympics and an understated sneaker has emerged in the form of a BC silhouette. Inspiration is taken from the original Olympia with a simple black and white colour-way and tongue construction. Additionally, this version features Olympic ring inspired lace tips.