Nike Sportswear Air Max 90 BSMNT


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The online community The BSMNT has accomplished what not many internet-based brands have done, collaborate with the Swoosh. Now, after honoring Manchester and Glasgow, the “City Pack” is concluded with the final iteration paying tribute to London. Inspired by the restless, creative power of the foggy Capital of England, the Tinker Hatfield-designed silhouette features five tones of grey, reflecting together with the premium materials the human and architectural diversity of the city. The translucent rubber outsole reads “REAL PEOPLE DO REAL THINGS,” mirrored on the lace tips as well as on the insole. The Nike Air Max 90 “London” x BSMNT is finished off by a transparent Velcro-edged Swoosh, which is detachable and can be switched to a yellow 3M, dark gray corduroy, white patent or pearlescent Swoosh.


- Nike Air Max 90 BSMNT GryFog “London”

- Multi fabric premium upper

- 3M reflective detailing

- Co-branded heel, tongue tag, and insole

- Air Max cushioning

- Translucent rubber outsole