This Nike Air Max 1 Premium comes with a certain twist to it, it features the classic Nike Air Max 93 rubber tongue logo on the heel of the Air Max 1. Fully equipped with an elemental-gold canvas upper, mineral yellow Swoosh and small detailed black leather applications give this Nike Air Max 1 a certainly different look. The rubber outsole mixes all colors represented on the upper to continue the vibe of the shoe while the black midsole rounds off the shoe.
Former NASA engineer Frank Rudy developed the Air technology filling urethane pouches with gas, but it wasn’t until 1987 that the Air bubble became visible, even though Nike started to use the Air technology by 1978`s in its Nike Air Tailwind, they never turned it inside-out. 9 years later the Air Max 87 (later Nike Air Max 1) was born, and everything changed. All this wouldn’t have happened if Nike designer Tinker Hatfield wouldn’t have gone on a trip to Paris to get inspired by the Centre Georges Pompidou, a building that takes all its functionality and structural elements and places it on the outside. The first time the Air Max was released it was part of the Air Pack, alongside the Air Trainer 1, Air Sock, Air Revolution and Air Safari. What started as a big risk for Nike by revealing the Air-cushioned sole is now unimaginable with many different models following that simple rule.