adidas Consortium Energy Boost CONCEPTS


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A fitting celebration of the Energy Boost, a shoe designed with long-distance runners in mind, comes from Boston’s Concepts. Just as their hometown marathon is revered by runners around the globe, so too is the Concepts store among sneaker-heads from all over the world. At first glance, their take on the Energy Boost draws on the sporting heritage of adidas’ iconic tennis shoes, the brilliant white base and green accenting calling to mind the famous adidas  Stan Smith model in its original colorway.  The athletics club mood is further enhanced by the use of a toweling-effect Primeknit.  As with many of  Concepts’ shoe collaborations, however, the shoe is also a tribute to their own local,  New England heritage.  For this Energy  Boost, that means subtle nods to the infamous massage parlors found in Boston’s  Chinatown  – places that one might also associate with toweling.  The sporting green accents, most noticeable on the three stripes and marbled outsole, are rendered in an opulent jade tone often found decorating the parlors. It is a further blurring between pristine sports performance and gritty urban experience that results in a deceptively intriguing lifestyle version of the Energy  Boost.


- Knit upper

- TPU cage

- Boost™ midsole