Freshjive

Freshjive was established in 1989, the Californian brand takes its influence from its surroundings and the Cali-culture: fresh but with a retro vibe and a lot of cultural references. Run by SoCal-OG Rick Klotz, who is still the mastermind behind the brand, Freshjive breathes LA, and even after a change of direction in 2010, the Cali imprint is still as original as it gets.