adidas Originals x Kanye West
Yeezy Boost 350 V2

Article number: By1604 Black/White
  • US
    • US
    • UK
    • EU
US 4
US 5.5
US 6.5
US 7
US 7.5
US 9
US 10
US 10.5

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So here it is: The next Yeezy launch. And, as the tradition goes – here is my ”I am sorry, but odds are against you” letter.

If you have followed us over the year, you know that we were not happy about the previous launch. I mean – getting a pair of Yeezy is still a huge challenge for most – and it is more a matter of luck than anything else.

But, with our last release everything went wrong – and we ended up double charging customers, even though they did not get a single pair. And – there is no-one else but ourselves to blame for that.

And – as stated before – this online release will be dedicated exclusively to those 20000 people who had this problem (enter angry comments on how unfair this is to everybody that didn’t have their money froze on their account for a week…).

If you are one of those 20000 – you will get an email from us shortly – where we will ask you to confirm your participation, and further rules around that release. But I would already now like to give a heads up for those of you who didn’t read this thoroughly – you were 20000 people who had this happened to you. And we are not getting 20000 pairs of Yeezy… So – your odds are improved, but it is still very much a matter of luck. And that is what I wish you – the best of luck.

For those of you who will not get an email. Next launch will be open for all again. And it will most likely be the same mayhem. And you will most likely not get a pair that time either. I am sorry, but that is the way it is for now.

Finally – let’s just establish the fact that there is no more Yeezy Season. Yeezy is here to stay, and by the looks of things – drops will be more frequent going forward.


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